Recently, I had the pleasure of doing a personal branding photoshoot for naturopath Elvira Wettstein from Aarau. As a photographer from Aargau, I always enjoy capturing local entrepreneurs in their unique radiance and bringing their stories to life through images. Elvira is not only a naturopath but also offers sound healing, natural medicine, and massages at her practice in Aarau—a comprehensive approach to holistic healing.
A Photoshoot for Authentic Business Images
The goal of the photoshoot was to create business photos that reflect her personality and expertise, which can be used for her new website as well as for social media content. Personal branding photography is about more than just taking beautiful pictures - it's about capturing the essence of the business or practice. In Elvira's case, we wanted to capture the warmth and calm she provides to her patients, as well as her professionalism.
Atmosphere of Natural Medicine and Sound Healing in the Practice in Aarau
Since Elvira offers a wide range of healing methods, it was important to reflect this in the shoot. Her practice is a place of tranquility, harmony, and healing, and this needed to be reflected in the images. With soft colors and the incorporation of elements from natural medicine, we visually captured her healing methods. The combination of massage and sound healing, in particular, offers her patients a holistic experience, which we authentically portrayed in the photos.
Outdoor Photoshoot in Aarau by the Aare River for Lifestyle Shots for the New Website and Social Media
The images are intended not only for the new website but also as social media content. As a naturopath, it is especially important for Elvira to maintain a regular presence on platforms like Instagram and Facebook, showcasing her work and services. The business photos, along with the outdoor lifestyle portraits we shot by the Aare River in Aarau, provide an authentic and personal representation that builds trust, aligns with her business, and appeals to potential patients.
Elvira's Feedback via Google Review
"Kim did a wonderful job. I felt very comfortable with her, and the photos turned out great! I would recommend her to anyone and am already looking forward to the next session with her :)"
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